I write about travel and stuff

Shawn Forno - Travel Writer, Content Manager, Blogger, Copywriter. I travel the world for months with just a carry on bag. And so can you.

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Open uri20140617 12249 1y0zgdg article
Business 2 Community

How Video Marketing Creates Immediate SEO Results

You can trace video marketing as an SEO tool back to May 16th, 2007 – the day Google introduced “Universal Search.”

Open uri20140612 25787 hmtrin article
Business 2 Community

5 Steps to Create Video Marketing Calls-To-Action [Flowchart]

Video marketing without a clear CTA is like fishing without bait. Or a hook. Or a rod…in the desert. Don’t go fishing without bait. If you’re lucky enough to grab peoples’ attention, it’s u…...

Open uri20140630 8954 2fck33 article
Business 2 Community

Four Elements of a Great Video Narrative

Four Elements of a Great Video Narrative

Mission statement article
Business 2 Community

Video Marketing Isn’t About You

What’s your mission? Not your “mission statement” – your actual mission. It’s a simple question, but most marketers don’t bother to answer it before plowing through video marketing budget…...

Open uri20140630 8954 1orkg5k article
Business 2 Community

Get Actual Email Signups with Video Landing Pages

Video landing pages exist to capture emails. You can sugar coat it with ebooks and free downloads, but marketers are all after email signups. It’s ok – email signups rock.

Length matters 3 article
Business 2 Community

Why I Didn’t Watch Your Video: It’s Way Too Long

Length matters. Don’t let anyone tell you differently.

Thankfully, when it comes to animated video production, shorter is better.

Blog post platforms article
Business 2 Community

Host with the Most? The Best Video Host For Your Business

Before your video can go viral, you need to put it online. But where?

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Business 2 Community

8 Animators Share Their Secrets to Animated Video Production

I asked eight leading animators to share the most important step in the animated video production process.

Turns out they have a few things in common.

Blog videos article
Business 2 Community

Should Your Explainer Video Start by Selling the Problem or the ...

Make no mistake: the first 15 seconds of your explainer video are the most important.

Open uri20140729 29277 8qgsop article
Business 2 Community

Is Your Video “Supplementary Content?” (And Why it Matters)

We all expect the internet to just “get us." Even when we type in vague search terms.

But believe it or not, that’s tougher than it sounds...

Open uri20140723 30945 zlqr6v article
Business 2 Community

Video Production Blunders: Bad Audio

“Crappy audio can ruin even the greatest of videos.”

Open uri20140729 24636 1kchmun article
Business 2 Community

Why I Didn’t Watch Your Video: Awful Video Thumbnail

People love video.

It’s quick, engaging, and solves problems. But to be a success, your video has to solve peoples’ problems, before they watch it.

Open uri20140723 31513 99e3uk article
Business 2 Community

Featured Articles and Video Content Have the Highest ROI…So Here's A Featured Article and Video Content About ROI

You read the title right. This is a featured article…about featured articles.

Boom goes the dynamite.

Draw the owl article
Business 2 Community

Write a Better Video Script with this One Simple Tactic

Writing a video script is hard.

Creativity is the enemy. You need to limit yourself with boundaries and rules.

Coolest features article
Business 2 Community

How An Explainer Video Made $8 Million. For A Cooler.

Learn how a great explainer video script for a cooler raised over $8 million dollars in just two weeks.